The University of Notre Dame’s “2018 What Would You Fight For?” campaign has earned a gold award from the 2019 Telly Awards in the Branded Content Campaign category for not-for-profit organizations.
Produced by the University’s multimedia services department in the Office of Public Affairs and Communications and NBC, the campaign features examples of extraordinary impact that Notre Dame faculty and students are having throughout the world. The segments, which run for two minutes, air on NBC during halftime of home football game broadcasts.
Notre Dame’s multimedia services team is led by director Beth Grisoli, who along with senior videographer Tony Fuller also won silver and bronze medals in categories for which no gold medals were issued this year.
“Beth and her team consistently punch above their weight,” said Paul Browne, vice president for public affairs and communications. “Notre Dame knows it. Now the world does too.”
Members of the "2018 What Would You Fight For?" team include Tara McMullen, Mike Cloonan, Betsy Riley, Ben Tishler, Christian Winters, and Peter Rogaris.
In the Online Video, General Education category, Fuller won a silver award for the video embedded in the story “Coda,” written by the University’s Strategic Content team, which features Elaine Stratton Hild, a musicologist who specializes in medieval chants for the sick and dying.
Fuller was also awarded a bronze designation in the same Online Video, General Education category for his work in the story “In a New York Minute,” a piece produced by the Notre Dame Alumni Association featuring the story of alumnus Ed Gavagan, who reflects on the random attack that almost took his life and the emotions he confronted in its aftermath.
Other gold winners in the competition included PBS, National Geographic and HBO.
The Telly Awards are the premier awards honoring video and television across all screens. Established in 1979, the Telly Awards receive more than 12,000 entries from all 50 states and five continents. Entrants are judged by the Telly Awards Judging Council, an industry body of over 200 leading experts including advertising agencies, production companies and major television networks.