Yoonseock Son

Assistant Professor

IT, Analytics, and Operations

Office
345 Mendoza College Of Business
Notre Dame, IN 46556
Phone
574-631-1666
Email
yson@nd.edu
Website

Assistant Professor

  • Economics of information systems
  • Mobile strategy
  • Artificial intelligence business strategies
  • Omnichannel marketing

 

Son’s Latest News

Son in the News

Online shoppers behave differently after chatting with staff of the opposite gender, new research shows – here’s why businesses should be paying attention

Yoonseock Son, Assistant Professor of IT, Analytics, and Operations, University of Notre Dame; Corey Angst, Professor of IT, Analytics, and Operations, University of Notre Dame; Kaitlin Wowak, Associate Professor of IT, Analytics and Operations, University of Notre Dame.

Examining gender mismatch and bias in people‐centric operations

"Gender Mismatch and Bias in People-Centric Operations: Evidence from a Randomized Field Experiment" is published in the Journal of Operations Management from lead author Yoonseock Son, assistant professor of information technology, analytics and operations in Notre Dame's Mendoza College of Business.