Frank Germann

Marketing

Office: 395 Mendoza College of Business
Notre Dame, IN 46556
Phone: +1 574-631-4858
Email: fgermann@nd.edu

Viola D. Hank Associate Professor of Marketing

Marketing Strategy
Customer Analytics
Marketing in the C-Suite
Brand Management

Germann’s Latest News

January 25, 2024

Women helping women: Female mentors guide businesswomen to greater success

May 08, 2023

Many consumers make unhealthy choices, but ‘uptrend messaging’ can help drive healthy behavior

Germann in the News

phys.org

Female mentors guide businesswomen to greater success

January 26, 2024

The paper titled "Breaking the Glass Ceiling: Empowering Female Entrepreneurs through Female Mentors" is published in Marketing Science from lead author Frank Germann, the department chair and Viola D. Hank Associate Professor of Marketing at Notre Dame's Mendoza College of Business.