Alfonso Pedraza-Martinez
IT, Analytics and Operations
Greg and Patty Fox Collegiate Professor of IT, Analytics, and Operations
- Humanitarian operations analytics
- Disaster management
- Nonprofit operations
-
Sustainability
Pedraza-Martinez’s Latest News
Pedraza-Martinez in the News
The Conversation
Disaster communications can be more effective when using different messaging strategies
January 25, 2024
My colleagues — Eunae Yoo and Lu (Lucy) Yan from Indiana University, and Alfonso Pedraza-Martinez from the University of Notre Dame — and I conducted a study that challenges the idea of “speaking with one voice.”
Homeland Security Newswire
Improving Strategy for Social Media Communications During Wildfires
October 16, 2023
“Speak with One Voice? Examining Content Coordination and Social Media Engagement During Disasters” is forthcoming in Information Systems Research from Alfonso Pedraza-Martinez, the Greg and Patty Fox Collegiate Professor of IT, Analytics and Operations at the University of Notre Dame’s Mendoza College of Business.
The Conversation
Nonprofits can become more resilient by spending more on fundraising and admin − new research
October 16, 2023
- Telesilla Kotsi - The Ohio State University, Alfonso J. Pedraza Martinez - University of Notre Dame
Avert - Focus on Disaster Management
New research offers improved strategy for social media communications during wildfires
October 11, 2023
“Speak with One Voice? Examining Content Coordination and Social Media Engagement During Disasters” is forthcoming in Information Systems Research from Alfonso Pedraza-Martinez, the Greg and Patty Fox Collegiate Professor of IT, Analytics and Operations at the University of Notre Dame’s Mendoza College of Business.
Ticker TV News
The Role Of Social Media In Disaster Relief Communication: Matching Or Mismatching Audiences?
October 11, 2023
A new study from the University of Notre Dame challenges the traditional crisis communication theory that suggests disaster relief organizations (DROs) should speak with one voice across all communication channels during wildfire response operations.
Novo estudo oferece estratégia aprimorada para comunicações em mídias sociais durante incêndios florestais
October 11, 2023
A pesquisaintitulado “Falar com uma só voz? Examinando a coordenação de conteúdo e o envolvimento nas mídias sociais durante desastres” foi publicado em Pesquisa de Sistemas de Informação por Alfonso Pedraza-Martinez, professor colegiado de TI, análise e operações Greg e Patty Fox da Mendoza College of Business da Universidade de Notre Dame.
Voda Portal
Po vodu denne nachodia kilometre peši. Dostupnosť vody v rozvojových krajinách zlepší spolupráca medzi komunitami
October 02, 2023
Problematikou sa však zaoberajú aj vedci, medzi nimi tiež profesor Alfonso Pedraza-Martinez, ktorý so svojím tímom pôsobí na University of Notre Dame v americkom štáte Indiana.