Graduate students place 2nd in case writing competition

by Kathleen Joyce

Three graduate students in the Mendoza College of Business at the University of Notre Dame have placed second in the 2005 Arthur W. Page Society Case Writing Competition in Corporate Communication.

Jennifer Bailey, a masters of business administration student, and Cameron McHale and Shannon Rainer, both in the masters of science in accountancy program, were honored for their case,Starbucks Corporation:Can Customers Breastfeed in a Coffee Shop?The students will share a $1,500 prize, to be awarded at the Page Societys annual Spring Seminar April 7-8 (Thursday-Friday) at theSt.RegisHotelinNew York City.

The grand prize was awarded to a student and faculty advisor from theTuckSchoolatDartmouthCollege.A student and faculty advisor from theDardenSchoolat theUniversityofVirginiaplaced first, and a student and faculty advisor from the Hankamer School of Business atBaylorUniversityplaced third.

Prize winners were selected from among 42 entries, 22 from business schools and 20 from communication/journalism schools.The record number of submissions included entries fromAustralia,Canada,Singapore,Turkeyand theUnited States.

The sponsoring organizations for this years competition were the Arthur W. Page Society, a select membership organization for senior public relations and corporate communications executives, and the Institute for Public Relations, an independent foundation dedicated to the science beneath the art of public relations.

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